Role Overview:
Austell Pharmaceuticals is looking for a strategic and commercially driven Brand Manager (OTX) to join our Marketing team. In this role, you will take ownership of a portfolio of OTX brands, driving sustainable growth, market share and brand performance across prescription (Rx), pharmacy (OTC) and consumer channels.
Key Responsibilities:
- Develop and execute integrated brand strategies and annual marketing plans
- Drive brand growth, market share and commercial performance
- Lead product launches, portfolio innovation and lifecycle management where necessry
- Analyse market trends, customer insights and competitor activity
- Manage advertising budgets and marketing ROI
- Collaborate with Medical, Sales, Regulatory, Consumer Marketing and Digital teams
- Develop impactful campaigns across healthcare professional, pharmacy and consumer channels
- Ensure all marketing activities comply with SAHPRA regulations and company policies
Minimum Requirements:
Education
- Bachelor's Degree in Marketing, Pharmacy, Life Sciences or Business – mandatory
- Postgraduate Marketing qualification will be advantageous
Experience
- 5+ years' experience in Pharmaceutical Healthcare Brand Management
- Proven experience managing both Rx and OTC brands
- Demonstrated success in brand growth and product launches
- Strong commercial and financial acumen
- Experience working within cross-functional teams in a matrix environment
Skills & Competencies
- Strategic brand and portfolio management
- Strong commercial thinking and financial analysis
- Market research and competitive analysis
- Digital and integrated marketing knowledge
- Excellent stakeholder management and communication skills
- Strong analytical, decision-making and problem-solving abilities
- Highly accountable with a results-driven mindset
APPLY NOW and take your career to the next level with Austell!
