AUSTELL
Careers

Medical Aesthetic (Injectables) 
Brand Manager

Austell Pharmaceuticals is excited to announce the team is growing and we are looking for a Medical Aesthetic (Injectables) Brand Manager to join our dynamic team.

As a Medical Aesthetic Brand Manager at Austell Pharmaceuticals, you will have a multifaceted role that combines marketing expertise with a deep understanding of the medical aesthetics market, specifically focusing on injectable products.

Department:

Marketing Department

Industry:

Marketing

Position:

Medical Aesthetic (Injectables) Brand Manager

Location:

On site in Parktown, Johannesburg

Key Performance Areas:

Market Research and Analysis:

  • Conduct thorough market research to understand the dynamics of the medical aesthetics sector, particularly trends related to aesthetic injectables and similar products.
  • Analyse competitor strategies, market share, and product positioning.
  • Identify potential markets and new target demographics for aesthetic injectables .

Product Knowledge and Expertise:

  • Possess in-depth knowledge about aesthetic injectables , including its composition, usage, benefits, side effects, and regulations.
  • Stay updated with the latest developments and research in the field of medical aesthetics.

Brand Strategy Development:

  • Develop and implement brand strategies to enhance the visibility and market position of aesthetic injectables .
  • Work on branding initiatives that clearly differentiate aesthetic injectables from competitors.
  • Collaborate with research and development teams to align product development with market needs.

Marketing and Promotion:

  • Design and execute marketing campaigns for aesthetic injectables , targeting both healthcare professionals and consumers ( Where allowed
  • Manage digital marketing efforts, including social media, content marketing, and online advertising ( Where allowed ) .
  • Develop educational and promotional materials for both patients and healthcare providers.

Sales Support and Collaboration:

  • Work closely with the sales team to ensure they have the necessary tools and training to effectively sell aesthetic injectables .
  • Monitor sales performance and adjust marketing strategies accordingly.
  • Engage in field visits to better understand customer needs and gather feedback.

Regulatory Compliance and Ethical Marketing:

  • Ensure all marketing materials and strategies comply with regulatory bodies like the SAHPRA.
  • Promote aesthetic injectables ethically, ensuring accurate representation of its effects and side effects.

Stakeholder Engagement and Networking:

  • Build and maintain relationships with key stakeholders, including healthcare professionals, industry experts, and influencers in the medical aesthetics field.
  • Attend industry conferences and workshops to network and stay informed about industry trends.

Budget Management and Reporting:

  • Manage the budget allocated for aesthetic injectables marketing and promotional activities.
  • Regularly report on brand performance, marketing ROI, and market insights to senior management.

Customer Feedback and Product Improvement:

  • Gather and analyse customer feedback to understand the efficacy and reception of aesthetic injectables .
  • Collaborate with Medical/NBD for continuous product improvement based on customer insights.

Duties:

  • Present, promote and sell products/services using solid commercial arguments to existing and prospective customers
  • Perform cost-benefit and needs analysis of existing/potential customers to meet their needs
  • Establish, develop and maintain positive business and customer relationships
  • Reach out to high potential unallocated customers
  • Expedite the resolution of customer problems and complaints to maximize satisfaction
  • Achieve agreed upon sales targets and outcomes within schedule
  • Coordinate sales effort with team members and other departments
  • Analyse the territory/market’s potential, track sales and status reports
  • Supply management with reports on customer needs, problems, interests, competitive activities, and potential for new products and services
  • Keep abreast of best practices and promotional trends
  • Continuously improve through feedback

Daily and Periodic Duties:

  • Daily & Periodic Duties:
  • Attend daily huddle meetings
  • Execution of daily 4Dx lead measures
  • Deliver daily sales goals
  • Daily system compliance on Repwise, Power BI, Smartsheet, Sweet process (SOP)
  • Attend weekly accountability meeting
  • Submit weekly 4Dx results
  • Submit weekly route planner
  • Attend monthly accountability meeting
  • Submit monthly business review report
  • Submit monthly country trip planning
  • Expense planning & management
  • Deliver monthly 4Dx requirements
  • Deliver monthly sales target
  • Deliver quarterly sales goals & expectations
  • Attend half-year cycle meetings & annual conference

Minimum Requirements

Education

  • Bachelor’s degree in Marketing, Commercial, Business Administration, Sciences degree or a related field.

Experience

  • More than 3 years’ experience in brand management, preferably in the medical aesthetics industry working with injectables.

Requirements

  • Strong understanding of pharmaceutical marketing, including regulatory environments and market dynamics for aesthetic injectables.
  • Understanding and relationships in the medical aesthetics field with experience of managing and developing KOLs and trainers.
  • Excellent analytical, communication, and leadership skills.
  • Ability to work collaboratively in a cross-functional team environment.
  • Proficient in using marketing analytics tools and software.
  • Proven ability to develop and maintain professional relationships.

Behavioural Qualities

  • Organised
  • Ability to build and maintain relationships with external stakeholders and internal cross-functional team members
  • Ability to adapt in a fast-paced, changing growth environment and to work independently.
  • Support team
  • Good leadership skills
  • Collaboration Skills

May be required to work overtime.

Regular travel required ( as part of performance management of portfolio).

Education

BCom/BA Marketing Preferrable

Experience

5 years experience as a paid media specialist

Skills / Physical Competencies

Proven success in delivering paid search and social campaigns.

Google Ads Certified & Facebook blueprint certification is preferred.

Good background in performance marketing measuring tangible outcomes.

History of building, implementing, optimizing, and reporting on campaigns.

Critical thinking and problem-solving skills

Team player

Good time-management skills

Great interpersonal and communication skills

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